ByteDance's Lemon8 gains traction amid TikTok ban threat
Video Sharing Alternative Lemon8 Gains Traction Amid TikTok Ban Threat
Jasmine Enberg, an Emarketer analyst, cautioned creators that Lemon8 is also ByteDance-owned. Recent Lemon8 ads on TikTok also may be a sign that ByteDance is "hoping or betting" Lemon8 slips through the cracks as lawmakers and regulators focus their attention on TikTok, she said.
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