To make sustainability a core value in 2025, experts highlight actionable trends like regenerative marketing, circular ...
Pallavi Chakravarti discusses what agencies need in 2025, posing questions: How can agencies attract & retain talent? Are ...
RepIndia promotes Neelanjan Dasgupta, Durgesh Tiwari, Sanya Sitlani, Nitin Sharma, and Guru Mishra to strengthen its digital ...
Reddit introduces Pro Trends for tracking discussions and AMA Ads to boost engagement, offering brands real-time insights and ...
Ritika Malhotra has been appointed as FCB Interface’s Head of Digital. On her appointment, Malhotra expressed her enthusiasm ...
Odoo partnered with Wrap2Earn for a year-long roadshow across four major Indian cities, utilising OOH display to enhance visibility and engage with their target audience.
In this week’s edition of our social media strategy series, we delve into how Perfora is redefining oral care marketing by using humour, influencer collabs, and creative visuals to connect with a ...
The latest TAM AdEx report highlights a 3% increase in print advertising space during January to September 2024, compared to ...
Total Media Performance (TMP) enables advertisers to achieve campaign outcomes by integrating the platform's media quality ...
The platform’s AI uses uploaded selfies to generate imaginative versions of users in various scenarios which are then shown ...
Meta has announced significant changes to its content moderation approach, signaling a pivot back to emphasising free speech ...