These plush, huggable characters combine the sweet style of Sanrio with the comforting softness Squishmallows are famous for.

Experience the return of the Hello Kitty Cafe Truck at Mall del Norte on March 1, with themed treats and exclusive ...

The Peeps x Hello Kitty plushie may be currently out of stock at Walmart’s website, but you can still grab the Easter basket ...

Sanrio, known for characters like Hello Kitty and more, has been sued by anime company Studio Comet over moral rights ...

While the Hello Kitty Island Adventure experience feels familiar, its simplicity helps it stand out. When Hello Kitty first ...

Razer’s collaboration with Sanrio has been impressive to say the least, and their recent addition of a full Kuromi collection ...

The fandom around gaming and lifestyle brand Razer is the stuff that a marketer’s wildest fantasies are made of. Numerous gamers get tattoos of its three-snake logo—designed by Razer founder and CEO ...

Hello and welcome back to The Backlog, the weekly column where we review video games based on a certain genre each month.

Facilitated by leading games, IP and toy company Hasbro, the powerhouse panel will dive deep into how retail is changing and the ways in which ...

Fun In Motion Toys is getting ready to bring new products and experiences to Toy Fair in New York this week. The toy brand ...

The budget smartwatches are themed around four iconic Sanrio characters: Kuromi, Cinnamoroll, Pompompurin, and Hello Kitty, ...

Per Notebookcheck, Green House is launching four smartwatches featuring beloved Sanrio characters Hello Kitty, Pompompurin, ...