Paramount Global and Nielsen have entered a multi-year agreement, resuming their partnership. Nielsen will provide ...

Paramount Global has reached a new measurement and analytics agreement with Nielsen. Effective immediately, the new ...

The Google Chrome team is getting closer to deciding on its cookie consent mechanism. And  Paramount resolves its four-month ...

Paramount has licensed new Nielsen services as part of the agreement, including Advanced Audiences, Big Data + Panel, Ad-Supported Streaming Platform Ratings, Nielsen ONE Ads for CTV, and National OOH ...

Paramount Global has chosen the five writers that have been tapped for the Paramount Writers Mentoring program for 2025.

Media giant Paramount Global has entered into a new agreement with Nielsen, resolving a long-standing dispute. Under the multi-year deal, Nielsen will provide measurement and analytics services ...

A group of New York City pension funds asked a judge in Delaware this week to issue an injunction that would pause the $8 ...

News in brief: Outbrain Completes Teads Acquisition; UK Betting Companies Under Scrutiny for Ad Targeting; Nielsen and ...