NIL spending is expected to grow exponentially in college basketball next season, and this legendary ESPN analyst isn't too ...

To play or not play? That is the question for college football coaches considering spring games in this new era of college ...

High school recruiting in Wisconsin is about to see a major shake up. The Wisconsin Interscholastic Athletics Association ...

In a transformative shift that could redefine the structure of college athletics, the University of Kentucky has become the ...

The University of Arkansas NIL collective has retained Rogers-based attorney Tom Mars to collect damages from freshman ...

The surprise transfers of brothers Nico and Madden Iamaleava have prompted fresh questions about contracts and name, image ...

Shedeur Sanders is likely taking a pay cut as he heads to the NFL.

Athletes in non-revenue sports experience a more laid-back version of NIL than football and basketball players.

College football superstar Shedeur Sanders fell deep into the 2025 NFL Draft, and it certainly cost him quite a bit of money.

The UCLA Bruins have made national waves in the world of college football, securing the commitment of four-star quarterback ...

Rick Pitino continues to downplay his NIL budget at St. John's even though he has a literal billionaire who is willing to ...