MARKETING-INTERACTIVE readers and welcome back to Gen Z Perspectives, your go-to feature where we unpack the week’s top stories and trending topics through the eyes of Gen Z.

Amid last year’s protests, there emerged a new cultural force. Youthful protesters delivered change messages artistically.

10 Cars You Should Buy Used (and 5 You Shouldn’t) How the US is Launching Massive Number of AAVs in Middle of the Ocean Gen Z ...

The generation born after Pokémon ’s debut has more anime at their fingertips than ever before, with streaming research firm ...

Gen Z is under fire again, and this time it’s for their lack of customer service. TikTokers are now referring to young employees who stare at customers without saying ...

“Entry-level jobs tend to involve routine, well-defined tasks — exactly the kind of work current AI systems are best suited to automate,” Professor Daniela Rus, the Director of Computer Science and ...

New findings from a survey of 22,000 respondents shows what Gen Z really wants in the workforce. That's according to Marcie ...

From side parts to Facebook to drinking, members of the up-and-coming generation have their own likes and opinions.

The survey participants had the most limited knowledge of experience-building opportunities, such as completing an internship ...

Bain & Co's latest luxury sector report found growth slowed particularly in the personal goods sector last year—the first ...

Police commandant Doris Mukira, who was in charge of officers deployed from five police stations during last year’s ...

Former Central Police Commander Dorris Mugambi has distanced the police from the fatal shooting of Rex Kanyike Masai during ...