We recently published a blog about a slew of class action complaints alleging that marketing text messages cannot be sent ...

In the contextual advertising space, agents are poised to go far beyond identifying keywords. They will not only optimize ads ...

As businesses continue to prioritize direct-to-consumer marketing, SMS remains a key channel for driving customer loyalty and revenue growth. Klaviyo's recognition as the top SMS marketing platform ...

In today’s fast-changing world, data has become the heartbeat of modern marketing. Marketers now rely on numbers, charts, and ...

Attorney Advertising Notice: Prior results do not guarantee a similar outcome. Statement in compliance with Texas Rules of Professional Conduct. Unless otherwise noted, attorneys are not certified ...

Once a radical movement for labor rights and gender equality, International Women’s Day has been repackaged into a corporate ...

In this week’s episode of The Drum Podcast, AI experts ponder how scared marketers should be of a world where the recipient ...

GoDaddy Websites + Marketing has three paid tiers designed to appeal to people with varying hosting requirements. All plans ...

India, which has one of the world's youngest populations, is a key market for Snapchat's future growth, where it has over 200 ...

Vernacular advertising has been particularly effective in Tier 2 and Tier 3 cities, where internet usage is surging; content ...

Industry leaders discuss the latest initiatives to drive a company's success in today's competitive marketplace.

Tech français consacré aux nouvelles technologies (internet, logiciel, matériel, mobilité, entreprise) et au jeu vidéo PC et consoles.