Genesis Motor America today named veteran marketing executive Amy Marentic as chief marketing officer. In this position, ...

We recently published a blog about a slew of class action complaints alleging that marketing text messages cannot be sent ...

In the contextual advertising space, agents are poised to go far beyond identifying keywords. They will not only optimize ads ...

As businesses continue to prioritize direct-to-consumer marketing, SMS remains a key channel for driving customer loyalty and revenue growth. Klaviyo's recognition as the top SMS marketing platform ...

In today’s fast-changing world, data has become the heartbeat of modern marketing. Marketers now rely on numbers, charts, and ...

From Polli to Lenor, from the Autostrade Company to Conad and Poltrone e sofà, from Oknoplast to Schuco, there are many ...

Attorney Advertising Notice: Prior results do not guarantee a similar outcome. Statement in compliance with Texas Rules of Professional Conduct. Unless otherwise noted, attorneys are not certified ...

Once a radical movement for labor rights and gender equality, International Women’s Day has been repackaged into a corporate ...

In this week’s episode of The Drum Podcast, AI experts ponder how scared marketers should be of a world where the recipient ...

To help brands utilize email more effectively, the “2025 Marketing benchmark report” reveals key insights, including: Email engagement rises when brands personalize based on preferences and behaviors.

Every marketing professional knows that authenticity is one of the most important attributes of a successful campaign—and one ...

GoDaddy Websites + Marketing has three paid tiers designed to appeal to people with varying hosting requirements. All plans ...