Not literally, of course. But the legendary watch owes its popularity—if not its underwater cred—to everyone's favorite spy.

Watch fans were both stirred and a little shaken by the news that an OMEGA worn by James Bond was heading to auction. With ...

Thanks to a licensing deal with Omega, James Bond has only worn Seamasters in every on-screen appearance since 1995. The character is most associated with the Seamaster Diver 300M — often referred to ...

Omega is launching two new watches to celebrate the 60th anniversary of the James Bond film franchise along with the brand’s 17 year relationship with 007’s wrist. The two 42mm Seamaster Diver ...

While the original OMEGA “Bond Watch” was a quartz Seamaster Professional 300M, the watch teased in the 007 First Light trailer is a new Chronograph variant, which is something we’ve never ...

Omega introduced its newest brand ambassador on May 22, and the actor chosen for the position suggests one massive speculation. Did Omega just leak the identity of the next actor to play James Bond?

The new 42-mm Seamaster Diver 300m 60 Years of James Bond Stainless Steel (£7,100, approximately $8,500) is inspired by the first Omega that Pierce Brosnan wore in GoldenEye, though now with a ...

Aspiring watch collectors seeking quality timepieces that aren't Rolexes should consider these brands, watch and style ...

OMEGA has launched a new Seamaster Diver 300M watch. Inspired by the watch worn by James Bond in No Time To Die, the latest OMEGA Seamaster Diver 300M is crafted in bronze gold and grade 2 titanium.

The rumour mill is both shaken and stirred at the prospect of the next James Bond star being inadvertently — maybe — leaked.

When video games are sometimes more cinematic than cinema itself, it was vital that a new Bond channelled that energy. IO ...

First Light' will be released next year, featuring a fresh take on Bond from 'Hitman' developer IO Interactive.