At the end of last year, 34.5% of marketing jobs were entry-level roles, a 14.7% increase over the year-earlier period, ...
Perplexity, ChatGPT, Gemini, Claude and others are forcing marketers to rethink how their brands are portrayed on the ...
Kimberly-Clark has hired Luiz Sanches as its first chief creative and design officer as it continues to move away from the ...
Autodesk comes on the heels of another win for Giant Spoon, which was recently named EV maker Lucid’s lead creative and ...
The 15-second video, which will air on digital channels, features Drew Barrymore and Orlando Bloom. MSC Cruises hinted earlier this month that its first Super Bowl commercial would include two ...
The partnership began in 2022, when Barefoot replaced Anheuser-Busch InBev’s Babe Wine as the league’s official wine sponsor.
Super Bowl teasers for Coors Light and Michelob Ultra, and a frightening spot for Slather sunscreen.
Nielsen gets MRC accreditation for big data, which could open the door for wider use of Nielsen’s Big Data + Panel in the ...
Every weekday we bring you the Ad Age/iSpot Hot Spots, new commercials tracked by TV measurement company iSpot.tv. (Scroll ...
Michelle Deignan on why Oreo partnered with Post Malone, how it uses consumer data and why it’s not coming back to the Super ...
Panda Express, the American Chinese restaurant chain, spreads the joy of Lunar New Year to U.S. viewers with a humorous and heartwarming family story from agency Opinionated, featuring a man trying to ...
John Moore, the global CEO of Mediahub, is set to leave the IPG Mediabrands agency and retire from advertising.