WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

WhatsApp announced Monday it will introduce its boldest advertising features yet, marking a significant shift for the ...

New Delhi: WhatsApp on Monday announced that it will soon introduce advertisements and other paid features in a major shift ...

WhatsApp is introducing three new advertising features in a global rollout, marking a significant step towards monetisation ...

The monetisation tools being introduced include optional paid subscriptions for Channels, promoted Channels in the Discovery ...

WhatsApp, long considered a sanctuary from ads, is now showing promotions in its Updates tab. Meta’s announcement brings status ads, channel promotions and paid subscriptions to the app. Private chats ...

Discover the latest features and updates on WhatsApp that enhance user interaction, streamline communication, and foster ...

The Status tab is valuable screen real estate. Meta says more than 1.5 billion people use it every day. Advertising is still ...

The cofounders of WhatsApp resisted ads in the app for years, including after the company was acquired by Meta for $22 ...

The ads will be shown to users only within WhatsApp’s “Updates” tab to separate them from people’s personal conversations.

WHATSAPP is currently rolling out a new update that will see in-app adverts added to the user experience. The strategy was devised by Meta to make the messaging app a multifunctional platform.

But people who have chosen to link their WhatsApp account to Facebook or Instagram will see more personalised ads. The new ad ...