23 of the most iconic Super Bowl commercials of all time

Whether its Budweiser, Honda, or Wendy's, brands spend millions on Super Bowl ads each year. Here are the standouts we're still thinking about.

KATSEYE, Bon Jovi, Hailee Steinfeld And More Team For State Farm’s Super Bowl Commercial

State Farm Insurance's 2026 Super Bowl commercial features KATSEYE, Bon Jovi, Hailee Steinfeld, Keegan-Michael Key and Danny McBride parodying "Livin' on a Prayer" live.

Bon Jovi helps Hailee Steinfeld not live on a prayer in State Farm Super Bowl ad

State Farm brings Jon Bon Jovi and his band's "Livin’ On a Prayer" hit, as he shows up with Jake from State Farm to help ...
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Super Bowl Hot Take: State Farm Hits the Right Note (Even When It Sings Off-Key)

State Farm's Super Bowl ad uses star power, licensed music and intentional off-key chaos to turn insurance uncertainty into a ...

Jon Bon Jovi Is the Real Deal and Wants You to Stop 'Livin' on a Prayer' in Super Bowl Commercial for State Farm (Exclusive)

The legendary rocker brought his cool vibes and hit song 'Livin' on a Prayer' to State Farm for their 2026 Super Bowl ...
Adweek on MSN

Creatives react: State Farm delivers a safe, star-studded Super Bowl play

State Farm's Super Bowl 60 ad leaned into celebrity, licensed music, and broad comedy to clearly communicate its "almost isn't enough" insurance message.

The 20 Best Super Bowl Halftime Shows: Revisiting the Big Game's Most Controversial and Memorable Performances (from Janet Jackson to Left Shark!)

Some of the biggest names in music have hit the stage during the Super Bowl halftime show. From Beyoncé and Katy Perry to ...