Terms of the deal were not disclosed. This acquisition didn’t come out of the blue. DirecTV has had partial ownership of Invidi alongside Dish and WPP since 2020. Invidi will remain jointly owned by ...

INVIDI will continue to operate as an independent company led by its existing managment. It had been jointly owned by DirecTV, Dish and WPP. DirecTV has been a longtime proponent of addressable ...