WholeFoods Magazine's Natural Choice Awards (NCAs) recognize the brands and products that independent natural products retailers love. Now it's time to vote for your favorites!

Mass, club and value retailers continue to attract consumers by adapting to shifting perceptions of value Consumers are becoming increasingly health-conscious, opting for protein-rich foods while ...

A deal between the U.S. and India will provide much-needed stability to supply chains that rely heavily on herbs and herbal ...

The sale includes several Hain Celestial snack brands including Garden Veggie Snacks, Terra chips, and Garden of Eatin’.

AHPA, CRN, and NPA react to the introduction of the Dietary Supplement Listing Act of 2026, renewing a debate within the ...

WholeFoods Magazine is your one-stop resource for health and nutrition articles. We provide important information regarding industry news, research, and trends.

The interconnection of our issues in the natural products industry, whether you are a retailer, consumer, supplement manufacturer, or a farmer, requires conversation.

Members from Regenerative Agriculture, Food Ingredients, and AI & Technology fields will participate in the North American ...

The 2026 North American Sustainable Foods Summit is taking a closer look at the growing popularity of regen ag.

Organic NatureKnit, a patent-pending gut health ingredient from FutureCeuticals, demonstrated significant prebiotic activity in the human gut microbiome, according to a study published in Frontiers in ...

The era of “medicine-first” supplements is rapidly giving way to formats designed for habit formation and co nsumer enjoyment. As the category expands beyond clinical correction into proactive health ...