This week, Apple signalled a notable shift in its AI strategy, confirming a multiyear partnership with Google to use its ...
For media buyers, this unlocks digital-grade precision on the big screen, enabling true individual frequency capping and ...
TeqBlaze, an independent ad tech vendor, announces the release of TeqMate AI, the intelligent assistant that streamlines ...
“Most businesses are going to have keywords or targets within their campaigns that are focused on their own value ...
Clinch, the Agentic AI platform for omnichannel content orchestration, has been certified by Great Place To Work® for a fifth year in a row. The prestigious award is based entirely on what current ...
Today (15th January, 2026), VIOOH, the leading premium global digital out-of-home (DOOH) supply-side platform, announced a ...
In this episode of A Coffee With… Lauren Whyman, director of client services at Generation Media, joins ExchangeWire’s head ...
UK marketing budgets closed 2025 on a disappointing note, reflecting heightened caution among businesses amid economic and ...
EscalaX, a global programmatic advertising company, begins its third year with sustained market growth, an expanded product ...
They look into Google’s new protocol for AI-driven commerce, Apple’s decision to tap Google’s Gemini for Siri, and Paramount’s lawsuit following Warner Bros’ rejection of its latest offer. Google has ...
In today’s Digest, we cover Dentsu’s bid to sell a global unit nearing collapse, the UK seeking a copyright reset between AI ...
IAB Europe has released its inaugural Attitudes to Digital Advertising Report, offering a comprehensive snapshot of a ...