Past honourees include erstwhile YouTube CEO Salar Kamangar, Twitter co-founder Jack Dorsey, former Google chairman Eric ...

Srinivas will be responsible for supporting company's partners and clients while prioritising business, innovation, and ...

Our weekly roundup of the latest appointments and account wins news from GMR Rugby League, iCubesWire, and many more.

Articles written by Yash Chandiramani ...

Admatazz founder and chief strategist explains why digital agencies must stop being obsessed about wrong metrics and focus on marketing foundations, instead.

Virat Kohli-led IPL franchisee achieves this feat through consistent efforts on all fronts, Youtube, Instagram, and offline ...

Although 97% of Indian professionals work with data every week, nearly 80% of them experience data anxiety. This anxiety is so severe that almost 45% of professionals go to the extent of avoiding any ...

In a marketplace where customer expectations are sharply rising, the demand for hyper-personalised experiences is at its peak. Nearly 80% of consumers express a preference for more tailored ...

Three Indian campaigns have been shortlisted in the Health & Wellness category. This includes Leo for Whisper’s ‘Project ...

Every day, millions of us make choices: what to buy, how to consume, who to support. You know that feeling of having overwhelming choices. Often, these choices are made out of habit, convenience, or ...

Nearly 71% of CMOs plan to invest more than $10 million annually in generative AI (GenAI) over the next three years—up from 57% last year. This was revealed in a report titled ‘How CMOs Are Scaling ...

This was Pepsi’s Sting choosing to lead with a non-visual, sonic story in its debut as the official energy drink of F1. And this move signalled a dramatic shift in the way a legacy FMCG giant is ...