Confused about whether you need XML or image sitemaps and how important they are to Google? Gain a better understanding in this Ask An SEO column.

New XML sitemap generator will make it easier for WordPress sites to get indexed on search engines like Google.

A bug in how Google handles XML sitemaps helped brand new sites rank for competitive terms by hijacking equity from legitimate sites. Was your site a victim?

Yes, Google may index your XML sitemap file and rank it in the search results. For example, a search on inurl:sitemap.xml returns Google's XML Sitemap towards the top of the search results for me: ...

Google's John Mueller told one webmaster that for his specific example, it might be a good idea for him to have a separate XML sitemap file for URLs that are "often updated." John said "putting ...