People rarely notice how their eyes shape their sense of the world, yet new research shows just how powerful this effect can ...

“When people create illusions by themselves, it’s often a bit random because we don’t know why some illusions work or not,” ...

New research shows that the brain's visual perception system automatically and unconsciously guides decision-making through valence perception. The findings offer important insights into consumer ...

In it, op artists explored many aspects of visual perception, such as the relations between geometrical shapes, variations on “impossible” figures that could not occur in reality, and ...

Imaging data suggest that conscious perception has little to do with the primary visual cortex -- the region where visual information enters the brain. From a purely intuitive point of view, it is ...

His research is on the connection between language and visual perception, or, in other words, between what we say and what we see. Understanding these two activities — seeing and speaking — may at ...

Disturbances in visual perception occur in a range of psychiatric and neurodevelopmental diseases, including autism, schizophrenia and stroke. This study, the first to map all thalamic ...

What mimes can teach us about visual perception Mimes "make us feel like we’re aware of an object just by seeming to interact with it." ...

Although recent research indicates that an increased sensitivity to visual appearances develops around 4 or 5 years of age, evidence from perceptual studies suggests that certain types of appearances, ...

The most successful visual implementations balance attention-grabbing effects with clarity that allows players to understand game states without confusion or cognitive overload.