Retail Dive

These social media platforms are beating out Google for product discovery, reviews

TikTok and Pinterest are emerging as preferred product discovery engines for Gen Z, challenging Google and Amazon as starting points, according to data by PartnerCentric released in June.
AOL

20 Forgotten Social Media Platforms That Once Ruled the Internet

Before Facebook, Instagram, and TikTok became the giants of our digital lives, there was a vast ecosystem of social media platforms that once defined how people connected online. From odd niche ...
Pew Research Center

What parents say about their teen’s uses of social media

About this research This study is Pew Research Center’s latest effort to explore the landscape of teens and technology today. It focuses on social media and how the views ...
Investopedia

Social Media Marketing (SMM): What It Is, How It Works, Pros and Cons

Adam Hayes, Ph.D., CFA, is a financial writer with 15+ years Wall Street experience as a derivatives trader. Besides his extensive derivative trading expertise, Adam is an expert in economics and ...
Forbes

How Social Media Is Driving E-Commerce (And How Brands Can Capitalize)

Social media platforms prioritize engaging, visually compelling content, making it a natural fit for product discovery. As users scroll through their feeds, sponsored posts and trending content blend ...