Save time, avoid editing code and easily create custom events by configuring your analytics setup via GTM. Google Analytics 4 offers a robust, event-based approach to tracking website activity.

With Google Analytics rushing folks on Universal Analytics to set up Google Analytics 4, many are asking if they should run both UA3 and GA4 code at the same time. The answer, in my opinion, is ...

Google Analytics 4 will eventually be our only GA platform option so it's important to set it up properly. Here's how.

Add Google Analytics Code Snippet Directly To The Header.php File If you are comfortable working directly in your theme code, this is another option for adding your Google Analytics code.

Google Analytics 4 will replace GA 3 in summer 2023. Our guide will walk you through all the steps to set up GA 4 and measure your website's data.

Learn how to set up and use Google Analytics 4 within your Google Sites. Optimize site performance, gain insights and track user behavior.

The Google Analytics for Beginners course, which consists of 4 units and 17 lessons, each with its own video, teaches new students how to create a Google Analytics account, and set up tracking ...

Additionally, if your website has engagement opportunities such as a contact form, you can set up goals in Google Analytics to track the efforts. Compiling Metrics From Google Analytics ...