The Southwestern Athletic Conference (SWAC) released its TV schedule for football matchups in the regular season.

The SWAC has announced the remainder of the broadcast schedule for Jackson State football's 2026 season. The Tigers will have four games broadcast on SWAC TV this season. Those games are their home ...

FAMU football’s new coach, Quinn Gray, will debut against Albany State on SWAC TV. The Rattlers will play four total games on ...

The platform will once again serve as a primary destination for HBCU football fans throughout the 2026 season. The post ...

HBCU Legends Podcast host Kyle T Mosley and the legendary Ralph Cooper dive deep into the excitement surrounding the 2025 SWAC Football Championship. You'll hear about the Panthers’ underdog story ...

HOOVER, Ala. — As the student-athletes competed at Robert Trent Jones Golf Trail's Oxmoor Valley, the 2026 SWAC Men's and Women's Golf Championships delivered newly crowned champions. We learned from ...

The SWAC announced that SWAC TV has joined Mercurius Media Capital (MMC) as a Strategic Limited Partner. The move makes SWAC TV the latest media platform to enter MMC’s media-for-equity venture fund.

FAMU has hired former SWAC official Reginald Thomas as its Associate Vice President for Athletics and Academic Excellence.

The NCAA APR report brings tough news for several SWAC football programs, as three HBCU teams are facing penalties that include restrictions and postseason ineligibility. Alabama A&M, Florida A&M and ...

SWAC announced its partnership with Mercurius Media Capital as a Strategic Limited Partner. Breaking down the pros and cons of the conference's media-for-equity bet.