Toikido has collaborated with The Lumistella Company to bring The Elf on the Shelf into the world of Piñata Smashlings.

Pet Simulator 99 is one of the hottest Roblox games right now, and it’s holding a Christmas event. One activity requires you to collect an Elf on the shelf that spawns on a random location in ...

For Elf’s 20th anniversary, a whole bunch of Elf stuff is happening, including a Roblox experience from director Jon Favreau’s creative studio.

This holiday season, fans of the 2003 Christmas film “Elf” can experience the North Pole for themselves through a new Roblox world, the “Elf North Pole Workshop.” Developed by gaming ...