Roblox gaming clips and other short-form brainrot videos often go viral on vertical video platforms like TikTok and Reels. But, over on TikTok, they still have to compete with dancing videos, ...

Dive Brief: Chipotle Mexican Grill today (Feb. 26) premiered a 60-second spot about the chain’s sustainability efforts on Roblox, becoming the first restaurant brand to debut a national TV ad in the ...