Roblox introduces in-game ad solutions for better monetization rates and engagement, paving the way for increased ad revenue and improved prospects. See more here.

RBLX is testing ads with Google and rolling out IP licensing deals to diversify beyond its virtual currency model.

The excitement around Grow a Garden has already helped Roblox's stock more than double this year. Since January, it's up ...

Check out all the new things that are going to change Roblox, announced in the RDC 2025 keynote livestream, including tech, ...

Roblox is sketching out an ambitious 2024 road map for its ad business. The online gaming platform announced a slate of new features for its Immersive Ads hub at its investor day on Wednesday, ...

Roblox announced a new short-form video content application and an earnings increase for creators at its developers ...

Roblox is making major additions to its still-nascent ad offering. At the IAB PlayFronts in New York City on Tuesday, the online gaming platform announced new integrations with Google that will make ...

(Reuters) - Roblox on Tuesday launched a new format of video advertising on its gaming platform and announced a partnership with Google to help boost the growth of its nascent ad business.

As the immersive gaming platform scales its advertising and ecommerce offerings, Campaign explores how brands can best leverage the platform and the ethical implications to consider when targeting its ...

Youth-centric gaming and social platform Roblox has earned positive notices from Wall Street analysts for its new advertising initiative. Roblox stock rose on Wednesday.

Roblox's stock has risen significantly in 2022, with the company returning to growth and DAUs remaining strong. Click here to read my analysis of RBLX stock.

Roblox is preparing to open up its self-service ad network to more advertisers this year. It just hired Stephanie Latham from Meta as VP of global partnerships. Roblox's partnerships boss ...