Share Priceline.com has revamped its website, apps, and marketing, transforming its television advertising pitchman William ... Machine), Shatner was the leading man and actress Kaley Cuoco ...

Big Bang Theory star Kaley Cuoco has a new role to master: She's now William Shatner's secret daughter in the Priceline Negotiator ... Refaeli in the Super Bowl's commercial breaks, thinks that ...

It was refreshing to see Priceline publish an app that was a bit dicey and experimental. Priceline never really killed off The Negotiator, played by actor William Shatner, who plunged down a cliff ...