Low-brow jokesters Reid Hailey (left) and Derek Lucas are thriving in an ad apocalypse by making some of the internet’s most widely shared memes for big brands like Bud Light, Netflix and Activision. ...

Forbes contributors publish independent expert analyses and insights. Renae Gregoire covers content marketing and great content experiences. Unbelievable! One meme. Millions in value. Zero ad spend.

Joshua started at GameRant in 2017 where he fell in love with a company that supports creativity, treats video games with the respect they deserve, and is complete with people whose passions match his ...