The future of legal marketing isn’t some radical departure from where we are now. It’s just an evolution of what’s working.

HubSpot is a powerful CRM platform, and they define content marketing as the “process of planning, creating, distributing, ...

In today’s competitive legal market, law firms must leverage digital marketing to attract potential clients. With most people searching for legal services online, ranking high on search engines is ...

While some of your existing marketing tactics will continue to work, the online space you are targeting is bound to some ...

Maximizing the ROI of marketing and BD activities in law firms is challenging but not impossible. Jeff Berardi explains how firms should focus ...

The future of mass tort marketing belongs to agencies that prioritize transparency, quality leads and ethical advertising.

The deal was too good to pass up for seven companies in search of financing—get a 10-year loan at 6% interest for a 25% ...

TorHoerman Law’s Rachal Rojas explains why firms need to build meaningful relationships with their clients, beyond just ...

AI has transitioned from an optional technology to an essential competitive tool in marketing, including legal marketing. Based on survey data from over 1,000 m ...