The Contenders is a midweek column that looks at artists aiming for the top of the Billboard charts, and the strategies behind their efforts. This week, for the upcoming Billboard 200 dated Mar. 22, we look at whether the latest album from one of the century's greatest pop stars will return her to the top of the chart for the first time in five years.

Lady Gaga shook up the music landscape with her brash, uncompromising brand of maximalist pop – heavy on anthems and attitude. Now, with the release of Mayhem, her first solo album since 2020's Chromatica,

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