Some brands are pausing influencer campaigns days after President Donald Trump announced new tariffs on China, Canada, and ...

Forward-thinking brands will move past a narrow focus on direct sales to harness the broader potential of influencer ...

Collabstr shares findings from its 2025 influencer marketing report based on 40,000 advertisers and 100,000 creators.

Working with influencers gives businesses the chance to reach a wider audience by connecting with their dedicated followers.

Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.

Influencer marketing in India, valued at over 12 billion rupees, is expected to grow significantly, driven by data insights ...

Logie Inc., the influencer marketing platform recently voted #1 by 69% of top-earning Amazon influencers, today announces the ...

As part of a pilot “student influencer program,” students are generating ... they might improve their posts if they undertook a similar campaign in the future. The circle of life and the marketing ...

According to creative agency Linney, "Influencer marketing is extremely reactive. Campaign deadlines can change at the drop of a hat. To adapt to changing campaign or trend needs, brands must ...