Fitting rooms are like the eye of a hurricane, where you would expect peace and tranquility. Just you, your selected outfits, and the anticipation of seeing them on yourself. Here are 15 stories where ...

Brandy Melville has reportedly closed its fitting rooms, joining a growing list that includes Sainsbury’s, Tesco, and Goodwill. Critics fear it will increase returns — and waste.

The Canadian retail brand Aritzia has gained staggering success in recent years. It has generated buzz on TikTok via videos that comment on its mirrorless dressing rooms. A retail expert talked to ...

Reporter's Notebook is Retail Dive's ongoing series in which reporters and editors visit the retail industry's brick-and-mortar locations to gain on-the-ground insight into retail trends. If you can ...

The backlash on TikTok has been swift, with dozens of young shoppers filming themselves trying on clothes over their outfits on the store floor. But retail consultant Liza Amlani of Retail Strategy ...

Chief Product Officer at Vue.ai, a company that builds AI products for Retail in the areas of Process Automation and Personalization. As the initial fascination with e-commerce fades, retailers must ...

Target has reopened fitting rooms closed in the COVID-19 pandemic at most stores across the United States. Some other retailers are doing the same. Paul Kitagaki Jr. pkitagaki@sacbee.com Target has ...

Augmented and virtual reality are not new to the fashion industry. It was just over a decade ago that Converse first had iPhone owners trying on shoes via a dedicated app, and many companies have ...

Brandy Melville has never been for everyone. The popular teen clothing chain only makes clothes in small or extra-small sizes, markets them as “one size fits most” and has faced discrimination ...