Warner Bros. marks 20 years of ‘Elf’ with Roblox experience The experience, made with Fairview Portals and Supersocial, will feature several nods to the iconic holiday film over the coming months.

This sounds so wholesome! The new Roblox experience, called Elf: North Pole Workshop, allows players to work together as elves in Santa's factory.

For Elf’s 20th anniversary, a whole bunch of Elf stuff is happening, including a Roblox experience from director Jon Favreau’s creative studio.

This holiday season, fans of the 2003 Christmas film “Elf” can experience the North Pole for themselves through a new Roblox world, the “Elf North Pole Workshop.” Developed by gaming ...

E.l.f. Cosmetics Is Selling Real-World Products on Roblox The beauty brand is one of many engaging with the video game platform–but its new expansion brings it into new e-commerce territory.

Aspiring beauty gurus can now purchase a selection of physical e.l.f. Cosmetics products through its Roblox experience, powered by Walmart.

e.l.f. Beauty (NYSE: ELF) is making history as the first-ever beauty brand to launch a financial literacy game on Roblox. This experience is specifically designed to empower the Roblox community ...