Data-driven advertising should be rooted in real-time consumer data, allowing your brand to not only react to shifting trends ...

DBTA's webinar, Succeeding with Modern Data Applications, gathered a series of experts to evaluate key technologies, tools, and best practices for developing modern data apps that enable a data-driven ...

As businesses strive to optimize marketing strategies and improve ROI, AI-driven data analytics continues to play a key role in the industry.

The hunger for first-party data is driving companies to demand our information more aggressively than ever. It’s hard to buy a coffee, magazine or sweater these days without someone demanding your ...

The data-driven audit: Technology and the future of auditing Cathy Rowe, Senior Vice President and Segment Leader, U.S. Professional Market, Wolters Kluwer Tax & Accounting North America, discusses ...

The private equity secondaries market has reached an inflection point where policy considerations can no longer be treated as ...

Ultimately, the benefits of establishing a data-driven culture reach far beyond improved analytics. It enables a smarter, faster, and more inclusive decision-making process that leads to better ...

Conclusion Data-driven decision making is a game-changing capability for nonprofits to have the greatest possible impact.

Companies often express the desire to be data-driven – but what if the data isn’t right? Data democratisation could be part of the solution.

Most people have heard of data-driven decision making – the admirable desire to make better decisions through data. The conventional justification is that given the world’s complexity ...

The Army is undergoing a significant transformation, shifting its focus to a data-centric approach to ensure warfighting ...