Originally published on tvinsider.com, part of the BLOX Digital Content Exchange.

Objectively, it's sort of insane that auteurs like Yorgos Lanthimos and Taika Waititi vy for opportunities to direct 30-second spots that air during the Super Bowl, but that's the world we live in.

Super Bowl LX is approaching, and with it, the onslaught of TV ads that are customary with the big game. While excitement circles around the event’s musical performances and the match between the New ...

Super Bowl commercials are the rare ads people actually want to watch. Each year, a handful of brands manage to break through the noise with spots that are smart, funny, or sincere — and sometimes, ...

A few clouds from time to time. A stray shower or thunderstorm is possible. Low near 50F. Winds ESE at 10 to 15 mph.

Showers early, then partly cloudy overnight. Low around 50F. Winds E at 15 to 25 mph. Chance of rain 50%.