A new chapter of performance has just started for BMW, as Alpina becomes BMW Alpina. The transfer of Alpina trademark rights took place on January 1, 2026, marking the launch of the new brand as an ...
Earlier this year, BMW has acquired Alpina, its long-term in-house collaborator. So, does this mean anything for the average petrolhead with a soft spot for the closest thing to full-blown M cars out ...
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Alpina is now BMW Alpina. Here's what that means
As of 2026, Alpina is now BMW Alpina. But what exactly does that mean for the brand? As of January 1, 2026, Alpina is officially part of the BMW Group. With the acquisition announced back in 2022 now ...
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