PHOENIX — The sponsorship deal between the Fiesta Bowl and Tostitos is coming to an end after 18 years. SportsBusiness Journal reported that the chips company Frito-Lay told ESPN its Tostitos brand ...

PHOENIX — After a monthslong search, the Fiesta Bowl has found a new sponsor, electronics giant Vizio, it was announced Tuesday. The naming-rights to the game played at the University of Phoenix ...

For illegal chicanery including, but not limited to, allowing its former CEO John Junker to reimburse political campaign contributions from the bowl revenues and permitting Junker to run up ...

Boise State used a dominating defense and a well executed fake punt to pull out a hard fought 17-10 win over #3 TCU in Glendale in the 2010 Tostitos Fiesta Bowl. Kyle Wilson sacks TCU's QB in the 2010 ...